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Tech. Q. Master Brew. Assoc. Am., January/February/March 1967, 4(1), 34-38 English  |  VIEW ARTICLE
Performance review . . . Threat or promise?

M. R. Feinberg

Abstract
Executives are often poorly trained .for their role as counselors and coachers of others. However, if a man wants to move up into a position where he maximizes his human resources, then he must develop skills in the areas of interpersonal relationships. The executive is generally poorly equipped to play the role of a critic. He is energetic and driving. He has a tendency to see things that escape others and has little tolerance for sloppy work. In this article, guidelines are given which should help a mature executive to criticize without alienation, to be forthright without being caustic, and to be incisive without being abusive.